Reach More Customers. Drive Better Results.
Advertising That Connects — in Print, Online, and Everywhere Your Audience Is.
Print and Digital Advertising Solutions
Your customers don’t live in just one place —
and your advertising shouldn’t either.
The most successful marketing strategies combine the trusted credibility of print with the precision and reach of digital. Whether you’re building brand awareness, generating qualified leads, driving website traffic, or increasing sales, we create integrated advertising campaigns that help your business grow.
Print Advertising That Builds Trust
Print remains one of the most powerful ways to reach engaged local audiences. It’s tangible, memorable, and highly credible.
Our print solutions include:
• The Tampa Bay Times (in print on Wednesdays and Sundays), tbt*, and the Beacon newspapers
• Bay magazine, delivered monthly to affluent audiences
• Centro Tampa, published weekly and distributed to targeted Hispanic households
• Targeted inserts
• Sponsored content
• Sticky notes
Print delivers lasting impressions while placing your brand alongside trusted local journalism and community content.
Digital Advertising That Delivers Precision
Digital marketing allows you to reach the right audience at the right time with measurable results.
Our digital solutions include:
• Display advertising on tampabay.com, including:
○ Home-page and story-level take-overs to allow you to command attention with all the ad units on tampabay.com or at a story level that aligns with your brand or message
• Sponsored Content on tampabay.com
○ Tell your story in your own words with an article posted on tampabay.com. Your article will receive 10%-20% Share of Voice (SOV), plus companion display ads around the landing page with your article. Once your campaign is done, your article will remain posted on tampabay.com/sponsored to allow for easy sharing and access on the non-metered page.
• The Sports Day Tampa Bay podcast, including:
○ Live or recorded call-ins for a designee from your brand to chat with show host and Bucs reporter Rick Stroud— Live reads by our host throughout each episode promoting your brand
• Email marketing, including:
○ Display advertising in Tampa Bay Times newsletters that target your potential customers. These newsletters are read by hundreds of thousands of people every day. Visit tampabay.com/newsletters to select the newsletter that aligns with your brand.
At the conclusion of your campaign, you’ll receive a performance report to tell you how many impressions, click-throughs and other important metrics the campaign received.
better together
When print and digital work together, the results are greater than what either channel could produce alone.
Frequently Asked Questions
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If you’re ready for marketing that moves your business forward, let’s talk.